Sweet Biscuits
Cream biscuits, coconut biscuits, wafers, chocolate-coated biscuits, cookies and kids’ portion packs.
Private label category capabilities
One sourcing model.
Every category.
Nova helps retailers develop, source and launch private-label products across food, beverages, household, personal care, pet care and frozen categories.
Snacking
Breakfast
Beverages
24 active categories
24Active categories
13,000+Verified suppliers
40Sourcing countries
19Active markets
Built by buyers for buyers
Private label without fragmented execution.
From the first benchmark to final delivery, Nova brings supplier discovery, pricing, product development, quality, artwork and logistics into one accountable operating model.
Active category programmes
Explore Nova’s capabilities
Choose a category to see the formats Nova can source, develop and execute.
01Biscuits, bakery & healthSweet Biscuits · Savoury Crackers · Packaged Cakes · Health Range4 categories
Savoury Crackers
Cream crackers, cheese crackers, mini crackers, rice crackers, crispbreads, thins and toasted snacks.
Packaged Cakes
Sponge cakes, cream-filled cakes, lava cakes, sandwich cakes, cupcakes, donuts and cheesecake snacks.
Health Range
High-protein, high-fibre, reduced-sugar, plant-based, free-from and functional nutrition products.
02Savoury snacking & breakfastPretzels · Chips & Snacks · Breakfast Cereals · Snack & Cereal Bars4 categories
Pretzels
Pretzel thins, knots, pieces, rounds, flavoured ranges and portion multipacks.
Chips & Snacks
Potato chips, canister chips, corn and tortilla chips, rice snacks, veggie chips and extruded snacks.
Breakfast Cereals
Flakes, kids’ cereals, granola, muesli, oats, porridge and high-protein cereals.
Snack & Cereal Bars
Cereal bars, granola bars, chocolate-coated bars, fruit snacks and kids’ snack packs.
03Confectionery & pantry favouritesChocolate · Sugar Confectionery · Spreads & Preserves · Noodles & Pasta4 categories
Chocolate
Moulded slabs, countlines, minis, truffles, pralines, chocolate sticks, novelties and gift boxes.
Sugar Confectionery
Gummies, jellies, chewy candy, hard-boiled candy, lollipops, toffees, gum and novelty packs.
Spreads & Preserves
Peanut butter, jams, preserves, chocolate spreads, honey, nut spreads and protein spreads.
Noodles & Pasta
Pillow packs, cup noodles, ramen, canton-style noodles, durum pasta and value multipacks.
04Beverages & dairyCoffee & Hot Beverages · Cold & Functional Drinks · Powdered Drinks · Dairy & Yoghurt4 categories
Coffee & Hot Beverages
Instant coffee, coffee premixes, coffee and chicory blends, pods, cocoa drinks and creamers.
Cold & Functional Drinks
Carbonated drinks, energy drinks, sports drinks, juices, iced teas, plant milks and coconut water.
Powdered Drinks
Instant drink mixes, iced tea powders, chocolate malt drinks, milk powder and value sachets.
Dairy & Yoghurt
Yoghurt drinks, cup yoghurt, cheese slices, cheese triangles, cream cheese, milk and cream.
05Canned foods & pantry essentialsCanned Fish & Seafood · Canned Vegetables & Fruit · Processed Meats · Pantry Essentials4 categories
Canned Fish & Seafood
Tuna, sardines, mackerel, corned and flaked tuna, boneless fish and smoked shellfish.
Canned Vegetables & Fruit
Sweet corn, peas, mushrooms, fruit, beans, pulses, tomatoes, passata, gherkins and pickles.
Processed & Canned Meats
Corned beef, luncheon meat, meat loaf, canned chicken, polony and Vienna sausages.
Pantry Essentials
Cooking oils, specialty oils, fats, mayonnaise, dressings, sauces, stocks, broths and seasonings.
06Home, personal, pet & frozenHousehold & Laundry · Personal Care · Pet Food & Care · Frozen Foods4 categories
Household & Laundry
Laundry powder, fabric conditioner, pods, bars, dishwashing products, cleaners and refuse bags.
Personal, Hair & Oral Care
Shampoo, conditioner, hair treatments, soap, toothpaste, toothbrushes, razors, wipes and nappies.
Pet Food & Care
Dry dog and cat food, wet cans, pouches, sachets, tubs, trays, puppy, kitten and treat ranges.
Frozen Foods
Frozen vegetables, fruit, potato products, seafood, stir-fry mixes, onion rings and sides.
The Nova execution model
From retailer brief to shelf-ready product.
One accountable team manages every stage of the private-label programme.
- 01Benchmark
Define the retail position, product architecture and commercial target.
- 02Source & cost
Compare verified suppliers, origins, formats and landed-cost scenarios.
- 03Develop & validate
Manage samples, specifications, quality, compliance and artwork.
- 04Produce & deliver
Control production, documentation, shipment and retailer reporting.
40+Markets benchmarked
Data & technology
Visibility from opportunity to delivery.
Nova’s proprietary systems connect category data, supplier benchmarking, project milestones, production timelines and shipment tracking in one live workspace.
- ✓Live procurement dashboards
- ✓Global retail price benchmarking
- ✓Supplier and origin comparison
- ✓Desktop and mobile access
Selected category work
Built around the retailer, not a factory catalogue.
Every range starts with the shelf, customer, target price and required quality. Nova then finds the right supplier, origin and commercial structure.
AI-assisted redesign protects customer IP.
Recent results
Commercial outcomes.
Measured results delivered through sourcing, cost optimisation and disciplined private-label execution.
Saved for one customer
Across three categories, with the same or better quality.
Category cost savings
Delivered across current sourcing programmes.
Products sourced
Across ten categories in under three weeks.
Artwork turnaround
Depending on the retailer’s review and feedback cycle.
Start with the category
Tell Nova what needs to be sourced.
Nova will benchmark the opportunity, identify the right supply origins and return with a structured sourcing approach.
Start a Private Label Assessment
